Find out How Chiropractic Offices Across the Country Are Turning to Cash Practices
How much time do you or your staff spend collecting money from insurance companies only to find out they’re cutting your bill or not paying at all? Do you get frustrated at their endless request for information and all the paperwork? How much extra stress does this add to your business? Do you ever wonder what it would be like to have a cash based practice?
Now imagine your patients paying cash for care. It starts with a consultation, examination, and report of findings at the end of which they write you a check and pay for care. You tell them what you charge and they pay! Some of them even pay for all their care up front for a small discount. Imagine how billing and collection problems just disappear, how you can focus completely on your patients needs and helping them achieve optimum health instead of how much will be approved or declined. No more approval or denials. No more bills getting cut. No more frustrating calling back and forth. No more insurance compliance regulation. No more maximum visits. Just demonstrating value, charging what it’s worth and getting paid!
So how is this possible? The problem is insurance companies make it so easy for patients to receive care as long as they play by their rules. In the past, when insurance covered chiropractic care, there was no need to demonstrate value to the patient. If someone wanted to see a chiropractor, they would find one on their list and the insurance company would take care of the rest. However, with insurance companies paying for less care, chiropractors have to re-train themselves on patient education so people are willing to pay out of pocket for something that used to be free.
As chiropractors, we know people should try chiropractic first before medicine or surgery for back pain, neck pain, headaches, shoulder pain and many other injuries or health issues. We know in many cases this is worth hundreds if not thousands of dollars. We have seen families ruined because of a needless surgery or reaction to drugs. When your patients say “I’d like to come but you’re not on my insurance list” or “I’d like to come but my insurance doesn’t cover chiropractic care” how do you demonstrate value so they are willing to give it a try?
It starts with an unwavering philosophy that the power that created the body can heal the body. From the moment the patient enters your office to the second they leave they are seeing, hearing and feeling that philosophy. Your exam, consultations, and report of findings are all directed toward the value of chiropractic care. How their health will be better, therefore their attitude will be better, therefore their surroundings will be better, therefore their life will be better. This is not about what the insurance will pay for, this is about optimum health, improving their quality of life and doing it without the harmful side effects of drugs or surgery.
You hear how other offices are able to achieve this but it seems risky. What if patients don’t want to pay? How do I convert the patients I have from insurance to cash? If I’m no longer on the insurance company’s lists, where will the patients come from? What do I do with all the physical therapy equipment I bought? These are all questions that many offices have answered and were all the more successful for addressing. It has been done many times over.
New Beginnings Chiropractic and Life coaching specialize in coaching chiropractors to run cash based practices. We show you how to demonstrate the value of chiropractic so patients want to pay for services. We show you how to attract and retain new patients. We teach you how to motivate staff so they help you build your clinic. We’ve done this with over 100 different offices across the country and we can do it for you!